KATHY DAVIS STUDIOS
A DIVISION OF AMERICAN GREETINGS
Principal Direction and Design for Consumer Goods Program
Kathy Davis® brand: the fresh color and bright beautiful artwork of Kathy Davis, with sentiment-driven editorial that makes heartfelt connection for millions of greetings cards per year.
I had a lot of fun leading this program to turn it into sentiment-driven gifting, home goods, jewelry and watches, textiles, and party goods that let the artist’s hand connect and voice inspire through hundreds of products across multiple categories.
Kathy Davis has spent decades sharing her whimsical, dreamy, emotive watercolors and calligraphy to create an expressive and award-winning social expression brand, now a part of the American Greetings portfolio.
I led the team to produce stylish and effective consumer goods programs across gifting, jewelry, textiles & bedding, party goods, stationery, planners and more.
